Morrisons has been significantly ramping up expansion plans after delivering 200,000 sq ft of additional store space across England in the first three months of the year.
The increase is part of the retailer's plans to add two million sq ft to its premises over the next three years. Part of these developments include the creation of traditional superstores but also improving its presence on the high street with the construction of new Morrisons M Local outlets rivalling the likes of Tesco, Sainsbury's and Waitrose which have already branched out into these smaller stores. The company has targeted London and the south-east to boost its presence where officials believe it is currently under-represented.
Morrisons is looking at improving the M Local convenience arm of its business which has already been taking shape by creating jobs in smaller areas. Ealing Today reported that the major new store being created within the London suburb is set to generate 300 full and part time positions when the stores open up at The Broadway W5 in 2014. It will go alongside the smaller shop that was built on Uxbridge Road in February and created 20 jobs in the process.
This development highlights Morrisons' commitment to tap into the local community providing both convenience and competition for other major companies that have already targeted this section of the market.
Terry Hartwell, group property director at Morrisons, said: "We're actively targeting growth and want to add two million sq ft of net new sales space to our store portfolio within the next three years.
"By adding over 200,000 sq ft to our footprint in the first three months of 2013 alone, we’re sending a clear message to our customers and to the property market that we’re keen to acquire more stores and more sites right across the UK."
Morrisons has set itself a target of creating at least 100 M stores and have them up and running by the end of the 2013/14 financial year giving consumers more choice on the high street.
Contact us for a security fencing quote